One verified source behind every GEO action.
Shared by all seven GEO stages
Brand Knowledge holds the facts your team has verified about your company and products, each with its source. Every stage, from diagnosis to optimization, reads from it, so nothing AI learns about you is guessed.
- 14Recurring narratives
- 8Aligned
- 4Missing
- 2Need action
- Aligned68%
- Missing24%
- Needs action8%
All seven stages read from the same verified facts.
Discover compares AI answers with them, Create writes from them, Measure checks what AI says against them. Change a fact once and every stage sees the change.
- 01DiscoverGEO diagnosis
- 02StrategyCompetitor and question analysis
- 03CreateAI-optimized content
- 04DistributeMulti-channel distribution
- 05AuthorityMentions, backlinks and citations
- 06MeasureAI visibility monitoring
- 07OptimizeContinuous improvement
Nine fact groups, one record each. A fact is used only after your team marks it verified.
AI repeats what used to be true
AI still quotes the 2024 product list and a 1.0L water tank. Nobody retired the old value, so the old page keeps teaching AI.
Important facts never reach AI
Dermatologist tested, a fragrance-free line, a 2-year warranty: facts your team approved but never published where AI reads, so AI never says them.
Every team works from a different sheet
Content, PR and support each quote their own spec sheet. The pages disagree, and AI picks one of them.
- CompanyLegal name, founding year, locations, leadership, what you do and for whom.
- ProductsEvery product and model you sell, with its line, launch date and where it is available.
- SpecificationsCapacity, runtime, weight, filter type, noise level, each tied to the manual or spec sheet it came from.
- PricingCurrent prices, bundles and what is included. Retired when a price changes.
- CertificationsTest reports, standards and awards, with the certificate behind each one.
- CasesCustomer cases and results you are allowed to cite, with the customer’s approval on record.
- FAQThe questions buyers ask and the answers your team has approved.
- TerminologyProduct names, feature names and the words you use for them, so every channel says it the same way.
- ClaimsThe statements you are allowed to make: test results, comparisons, guarantees. Nothing else is written as a claim.
See exactly how AI describes your brand.
Pick a question buyers ask. flowgen reads the answer, marks every phrase that carries a narrative, and lists what the answer leaves out.
What AI isn’t saying matters too.
flowgen compares AI answers with your verified brand message and finds the important facts AI consistently leaves out.
The verified message lives in Knowledge, so every missing fact is one you have already approved.
- Gentle on sensitive skin42 mentions
- Lightweight texture31 mentions
- Dermatologist tested0 mentions
- Fragrance-free line2 mentions
- 3-year clinical research0 mentions
Every statement AI makes, checked against a verified fact.
Accuracy pulls the statements out of each AI answer, such as specifications, prices, compatibility and policies, and checks each one against Knowledge. Every error comes with its source and a fix.
- 38statements checked
- 5wrong or outdated
- 3fixes drafted
- Correct23
- Outdated or incorrect5
- Unverified10
Every wrong statement, next to the fact and its source.
Pick a statement. See what AI said, what is true, which engines repeat it, where it came from, and the fix.
flowgen does not guess your brand facts
Knowledge holds the verified facts about your products, prices, policies and claims, each with its source. Perception and Accuracy check against it, the Create stage writes from it, and Measure and Optimize act only on what you have approved.
Connect the documents where the facts already live
Product manuals, spec sheets, price lists, support policies, press kits. Upload them or connect the sources you already keep.
Ask which connections are availableTurn source text into verified facts
Each fact keeps its value, its source and its status. A fact is used only after you mark it verified, and an older value is retired when a newer one replaces it.
A fact sheet for every product
Value, source and status for every fact that matters to a buyer: capacity, runtime, price, warranty, certifications.
Every sentence in a draft points back to a fact
The Create stage writes from Brand Knowledge. Hover a source to see which sentences it supports, then approve the facts the draft used.
When a fact is missing, Brand Knowledge asks instead of guessing
A draft that needs a fact Brand Knowledge does not have stops and asks. Answer by typing, speaking or dropping in a file, and the fact is verified from then on.
Four steps for every fact, in the same order, with nothing assumed in between.
Connect the documents where the facts live
Manuals, spec sheets, price lists, policies, press kits and certifications.
Turn source text into verified facts
Each fact keeps its value, its source and its status. Nothing is used before your team marks it verified.
Every stage reads from the same facts
Discover compares AI answers with them, Create writes from them, Measure checks what AI says against them.
Retire the old value when a fact changes
Update the fact once. Optimize flags the pages and AI answers that still quote the old value.
Narratives AI repeats
Every theme AI associates with your brand, how often, on which platform, and the source that taught it.
Statement check
Each specification, price and policy AI states, checked against a verified fact and marked correct, outdated, incorrect or unverified.
Source trace
The page that spread a wrong fact: your own older spec sheet, a review site or a forum thread.
A fact sheet for every product
Value, source and status for every fact a buyer cares about: capacity, runtime, price, warranty, certifications.
Drafts that cite facts
Every sentence the Create stage writes points back to a verified fact. Hover a source to see which sentences it supports.
Asks instead of guessing
When a draft needs a fact that is not on record, it stops and asks. Answer once and the fact is verified from then on.
Watch the wrong answer disappear.
Each fix is dated. Accuracy keeps checking the statement afterwards, so you can see when the error stops appearing and on which engine.
- AI says“LumiBrew Mini has a 1.0L water tank.” Repeated by 3 of 4 engines.
- Brand KnowledgeWater tank 1.5L · Product manual, p. 4 · Verified
- SourceAn older spec sheet on lumihome.com, cited by 3 engines.
- FixProduct page updated in week 3, spec sheet PDF replaced in week 4.
- ResultShare of answers repeating the error: 6.7% → 0.4% in 8 weeks.
Across nine fact groups, each fact with a source and a status.
Statements AI makes about your products that match a verified fact.
Themes AI repeats that match your verified brand message.
Core messages AI repeats, out of the ones your team approved.
A change that follows an action is a clue, not proof. Each check is dated, so you can see when a wrong statement first appeared and when it stopped.
Frequently asked questions
What is Brand Knowledge?
The verified facts about your company and products: company, products, specifications, pricing, certifications, cases, FAQ, terminology and claims, each with its source and status. Every flowgen stage works from it, and three views show it: Perception, Accuracy and Knowledge.
How is Perception different from Accuracy?
Perception finds the stories that repeat and where they come from. Accuracy checks each individual statement against a verified fact in Knowledge and drafts the correction. They read the same AI answers.
What counts as a verified brand fact?
A fact your team has approved in Knowledge, such as a specification, a price or a policy. You decide what is verified, every fact shows the source it came from, and Accuracy never decides on its own what is true.
How do I add facts to Knowledge?
Upload documents such as manuals, spec sheets, price lists and policies, or connect the sources you already keep. Ask us which connections are available for your workspace.
What happens when a fact changes?
Update the fact and the old value is retired. Accuracy flags AI answers that still quote the old value, and the Optimize stage queues the pages and sources to correct.
Can flowgen correct an AI answer directly?
No. Each AI service decides what it says. flowgen helps you fix the pages and sources AI draws on, through the Create and Distribute stages, then Measure checks whether the answer changed.
Is your name in the answer when AI describes your industry?
Start by checking your current GEO status.