Guide
flowgen GEO Guide
A hands-on guide to running a Generative Engine Optimization program: decide what your brand should be known for, then measure, improve, and scale the work.
Chapter 1 Read
A clear-headed guide to GEO
Why search changed, where SEO still helps, and how Generative Engine Optimization actually works.
Read chapter → Chapter 2 ReadGet your brand GEO-ready
Define brand identity, mine the data you already have, and get ready to show up in AI answers.
Read chapter → Chapter 3 ReadPromptologie
How to choose, structure, and track the prompts that matter for your GEO program.
Read chapter → Chapter 4 ReadYour first GEO audit
Run your first GEO audit across visibility, citations, opportunities, and AI traffic.
Read chapter → Chapter 5 ReadBuild a GEO strategy
Turn audit findings into on-page and off-page actions that move Answer Engine presence.
Read chapter → Chapter 6 ReadRun a GEO program that scales
Align teams, set measurement, and scale GEO as an owned program across the org.
Read chapter →Turn GEO insights into action
Find the gaps. Create the content. Measure the change.