GEO Insight · Discover engine

First, see how AI sees your company.

Enter your website. GEO Insight reads how AI describes your brand, scores six core dimensions and nine diagnostic metrics, and turns every weak spot into something to do next.

flowgen GEO Insight · lumihome.comSample analysis · Demo data
  • Your brand
  • Competitor
  • Citation source
  • Topic

GEO Readiness62 / 100

Six core dimensionsout of 100

  • AI Visibility42
  • Brand Authority54
  • Content Readiness61
  • Citation Readiness49
  • Technical GEO88
  • Competitive Gap34

From analysis to action

17

opportunities found

  • Content gaps7
  • New content opportunities4
  • Technical improvements3
  • Authority opportunities3
Work on these opportunities
01ProblemWhy a brand goes missing from AI answers

A rankings report will not tell you why you are missing

AI assembles an answer from pages it can read, sources it trusts and facts that agree with each other. When one of these is weak, a competitor gets named instead, and a rankings report will not tell you why.

  • No content that answers the question buyers actually ask
  • Pages AI cannot parse, quote or link to
  • Too few outside sources confirming who you are
What AI needs to name a brand
An answer to the buyer’s questionMissing
Pages it can read and citePartial
Facts that agree across sourcesMixed
Outside sources that confirm the brandWeak
02What it analyzesLevel 1 · Executive view: one score, six core dimensions

How ready your company is for AI Search, in one view

GEO Readiness sums up the diagnosis in one number. Six core dimensions show where that number comes from, so a decision maker can see the weak spot without reading the full report.

Demo data
Primary score
0

GEO Readiness

GoodHealthy, with important gaps

A rule-based score of how ready your website and content are for AI Search. It is not an AI search ranking.

0

AI Visibility

Dimension 1

How often AI names your brand for the questions buyers ask.

0

Brand Authority

Dimension 2

Whether outside sources confirm who you are and what you are good at.

0

Content Readiness

Dimension 3

Whether your pages answer the questions buyers actually ask.

0

Citation Readiness

Dimension 4

Whether AI can quote your pages and link to them as evidence.

0

Technical GEO

Dimension 5

Whether AI systems can crawl, parse and trust the site.

0

Competitive Gap

Dimension 6

The questions where competitors are named and you are not.

Scores below 50 are marked as weak. Demo scores for a fictional brand.

03Product UILevel 2 · Detailed diagnosis: nine metrics and the AI Search funnel

The full report the team works from

Nine diagnostic metrics, compared with the previous snapshot, and the AI Search funnel that shows where the bottleneck is. One click turns the findings into a prioritized plan.

Demo data

A sample flowgen GEO Insight analysis

flowgen GEO Insight · lumihome.comSample analysis · Demo data

AI Search HealthGoodHealthy, with important gaps

Crawlability and technical GEO are strong. Citation readiness and trust are weak, so AI has little evidence to cite or recommend the brand.

  • AI identifies the company and its category without trouble (Entity 86).
  • 5 of 10 core buyer questions have no page that answers them, and 2 of those are close to a purchase.
  • Citation readiness is low: AI finds few own data, case studies or figures it can use as evidence (Citation 49).
  • GEO Readiness62/100+4 vs previous snapshot
  • AI Visibility42%Brand named · 24 answers
  • Citation Share12%Own domain among cited sources
  • AI Rank3/ 8Mentions among tracked brands

Readiness score breakdown9 categories · previous vs current

  • Crawlability100
  • Technical SEO/GEO92
  • Entity Clarity86
  • Structured Data71
  • Answerability64
  • Content Quality64
  • Trust / E-E-A-T61
  • Topical Authority58
  • Citation Readiness49

AI Search FunnelWhere the bottleneck is

  1. DiscoverGoodCrawlability 100 · Technical 92
  2. UnderstandFairEntity 86 · 3 of 10 questions lack information
  3. MentionFairNamed in 42% of 24 answers
  4. RecommendPoorRecommended in 8% of answers
  5. CitePoorOwn domain cited in 12%
  6. VisitUnknownAI referral data not connected
  7. ConvertUnknownConversion data not connected

GEO Readiness is a rule-based score of site structure and content. It is not an actual AI search ranking. Mention, Recommend and Cite are measured from real AI answers.

The nine diagnostic metricswhat each one checks

  1. CrawlabilityCan AI crawlers reach the pages that matter, and do robots rules let them in
  2. Technical SEO/GEOPage speed, markup, canonical and index signals that AI systems rely on
  3. Entity ClarityDoes AI identify the company, its category and its products without confusion
  4. Structured DataSchema for the organization, products and FAQ that AI can parse directly
  5. AnswerabilityDo the pages give a direct answer to each buyer question, in a form AI can lift
  6. Content QualityDepth, freshness and accuracy of the content against competing sources
  7. Trust / E-E-A-TExperience, expertise, authorship and evidence that make the content credible
  8. Topical AuthorityHow completely the site covers the topics around its category
  9. Citation ReadinessOwn data, case studies and figures AI can quote and link to as evidence
04How it worksFrom a website address to a plan

One input, two levels, one ranked list

The diagnosis starts with one website address and ends with a ranked list of things to do. The Discover stage of the flowgen GEO System runs on it.

01 · Enter

Enter your website

Add competitors and priority topics if you want a sharper comparison.

02 · Read and sample

Website, AI answers, public sources

Key pages, structured data and robots rules are read. Buyer questions are asked on each AI platform, and the mentions, citations and sources behind each answer are detected.

03 · Score

One score, six dimensions, nine metrics

GEO Readiness sums it up for the decision maker. The six dimensions and nine metrics show the team exactly where the weak spot is.

04 · Hand off

Every weak spot becomes an opportunity

Each finding gets a priority and goes to the Discover stage, where Strategy and Create pick it up.

05Core capabilitiesWhat the engine reads, asks and checks
Website

Reads the site the way AI does

Key pages, structured data, robots and llms rules, internal links and freshness, checked page by page.

AI answers

Asks the questions buyers ask

Tracked questions are asked on each AI platform in your plan, and every answer is read for brands, sources and claims.

Evidence

Detects mentions and citations

Where your brand is named, where a competitor is named instead, and which sources each answer is built from.

Comparison

Compares you with competitors

The questions and topics where competitors appear and you do not, with the most named competitor and the largest gap topic.

One buyer question, three AI platforms

GEO Insight asks the questions your buyers ask, then reads how each platform answers them, so you can see where your brand is named and where it is missing.

“What is the best cordless vacuum for pet hair?”

Sample answers written for this demo. They are not captured from the platforms named.

06ExampleLumiHome: six core dimensions, one sample report

Six core dimensions that explain your AI visibility

A sample analysis of a fictional company, shown to illustrate the report.

Sample analysis · Demo data
  • AI VisibilityHow often AI names your brand42
  • Brand AuthorityDo others confirm who you are54
  • Content ReadinessDo you answer what buyers ask61
  • Citation ReadinessCan AI use your pages as evidence49
  • Technical GEOCan AI crawl, parse and trust the site88
  • Competitive GapWhere competitors are named and you are not34
07MetricsWhat the diagnosis reports, and where it goes next

Every finding becomes something to do

Most GEO tools stop at the score. GEO Insight reports one score, six dimensions and nine metrics, then hands each finding to the stage that acts on it.

Demo data
62/100GEO Readiness · primary score
6core dimensions · executive view
9diagnostic metrics · detailed diagnosis
17opportunities, ranked by priority
17

opportunities found

Open the Discover stage
  • 7Content gapsExisting pages that do not answer the question → improved in the Create stage
  • 4New content opportunitiesTopics with no page at all → drafted in the Create stage
  • 3Technical improvementsStructure, schema and crawl fixes → a checklist for your developer
  • 3Authority opportunitiesOutside sources worth earning → a target list for the Authority stage

Is your name in the answer when AI describes your industry?

Start by checking your current GEO status.