Definition
AI answer accuracy is how well the brand facts in AI answers match officially verified information: specifications, prices, compatibility, policies, certifications and company details.
Each statement is marked accurate, outdated, wrong or unverified. An outdated statement usually traces back to an old page that is still online, such as a superseded spec sheet or a reseller listing with last year’s price.
Why it matters
A wrong runtime or price in an answer costs the sale before the customer ever reaches you. Accuracy is the part of GEO that protects decisions already being made.
How it is measured
Factual claims are extracted from sampled answers and compared with the verified brand facts. The report lists each mismatch with the answer it appeared in and, where traceable, the source page that likely taught it.
